Some time ago Steve Rubel has launched the idea of inviting a selected group of leaders from mid-large size PR firms to “brainstorm some joint action initiatives to immerse PR pros” in social media technologies. Jeremy Pepper had a better idea: Why hide behind an iron curtain, though? Make the Wiki public, and invite all [...]
Shel Israel: What Must PR Do? – Part 4: Press Releases The New York Times: As Corporate Ad Money Flows Their Way, Bloggers Risk Their Rebel Reputation David Ferrabee: International cultural difference in business Elisa Camahort: Why BlogHer is not passe Scott Baradel: Ranking the Top PR Agency Web Sites Kevin Dugan: Does Target Need [...]
Why Blogging Can’t be Ignored — A roundtable discussion hosted by Edelman’s London office on November 11 | Webcast and transcript WSJ.com: Selling ‘Narnia’ | Disney Is Targeting Many Niche Audiences, Taking Grass-Roots Marketing to a New Level A Wake Up Call: Can Trust and Quality Save Journalism? The Final Report Pew Internet: Hurricanes Katrina [...]
PubSub‘s first series of Community Lists is live now at www.pubsub.com/lists/ and includes The PR List, The Law List (edited by Kevin O’Keefe), The Librarian List, and The Fashion List. The lists are conceived as “miniature roadmaps” of these blogging communities, and as a way of determining what blogs are “hot” -or not- in a [...]