Mike Sigal, co-Founder and CEO of the Guidewire Group, has posted the following comment in response to my criticism and questions about the Group’s recent survey: Hi Constantin, Thanks for the critiques. Our goal as a research firm is to provide information that will explain emerging technology markets, so your feedback will help us develop [...]
Try to say this with a straight face: The vast majority of companies (89%) are either blogging now or planning to blog soon. Are you LOL? ROTFL? Anyway, the staggering, unbelievable, hard to believe “statistic” is one of the results of a Guidewire Group “survey” called Blogging in the Enterprise, sponsored by iUpload. To its [...]
Ketchum, in partnership with PR blogger Klaus Eck (econcon), has published a Top 100 German Business Blogs, based on data from Blogstats.de (which is a German Technorati, if I understand correctly). Memo to Ketchum bloggers: this is something interesting you could write about. Anything that could bridge the information gap between the English-speaking business blogosphere [...]
Greg Yardley: As individual publishing for friends and family grows, how will the standard public relations folks, etc. react? Imagine a scenario where negative publicity spreads through friends and family networks behind a firewall, souring an entire community on a product, but the post never appears in a publicly-accessible place.
MWW‘s new media strategies practice (aka Blog 360°) has a new name, DialogueMedia (long live the CamelCase!), a new director, and a corporate blog, called Open The Dialogue. The announcement was blogged by the firm’s CEO, Michael Kempner.
(Just a list of conversations I’m following.) The survey: Questionnaire – posted at http://www.bloggerstudy.com/blogstudy_q.asp (now gone) for a week, starting September 23, 2005 | BlogPulse Conversation Tracker | Technorati Cosmos Findings: https://extranet.edelman.com/bloggerstudy (October 7, 2005) | Google BlogSearch Cosmos Responses to the open-ended questions: https://extranet.edelman.com/bloggerstudy/FreeForm.aspx Final report: (PDF) Public RelationSHIPS: Communications in the Age of [...]
Summary: Why the articles published by The Guardian and The Times on the Blog Relations PR Survey are inaccurate (IMO); what are the journalistic standards for reporting a survey; a response to the comments of Hugh Fraser, founder of Blog Relation; why is important to discuss the limitations of blog surveys and how they are [...]