Journalism is storytelling with a purpose. That purpose is to provide people people with information they need to understand the world. The first challenge is finding the information that people need to live their lifes. The second is to make it meaningful, relevant, and engaging. Engagement really falls under journalist’s commitment to the citizenry. As [...]
Dominic Timms writes in today’s Guardian (reg. required) that firms are “in the dark over blog threat,” according to “the Blog Relations PR Survey”: Nearly two-thirds of businesses have not woken up to the threat posed to their brands and reputations by disgruntled bloggers, a survey of PR professionals revealed today. While more than 60% [...]
Steve Wilson, Senior Director of Global Web Communications at McDonald’s and a key person in the project of introducing blogging at McDo, has started a personal weblog. Welcome! (Hat tip: Alan L. Nelson)
August 29 – September 6: starting the Katrina Help Wiki (about) September 6 – 23: organizing the Global PR Blog Week 2.0.
Barney Lerten, a journalist, is writting Please Release Me!, a weblog (and a future book) about press releases and the New PR (aparently they’re not mutually exclusive). Is this the Corporate Communications Blog of Cadbury Schweppes? Well, if it is, then welcome to the blogosphere! Update (Oct. 3, 2005) The blog has been deleted. Steve [...]
H.L. Mencken used to answer letters from his critics with a pre-printed post card that read, “You have the right to your wrong opinion.??? (source)