PR meets the WWW / Constantin Basturea’s weblog

If you’re googling blog and MWW (as in “MWW Group, the nation’s 11th largest public relations firm“), the first page of results is about the firm’s launch, in January 2005, of Blog 360°, “a new specialty practice with focused expertise in blog marketing.”

That might change soon. Here’s why:

First, Michael Kempner, MWW’s CEO and president, is blogging at Straight Talk.

Second: taking a page from Edelman’s book (who recently hired Phil Gomes as online communications senior counsel), MWW just hired Tom Biro (MediaDrop, AdJab) as its new Director of New Media Strategies.

Congratulations!

Not much, mainly because I’m still waiting for the good fellows from Florida Power & Light to restore the power in my neighbourhood (yes, Katrina is the culprit). I’ll be back online ASAP.

James Governor: The web browser as a coccyx, HTML as an appendix

Behold the power of the metaphor! :)

If you didn’t have the chance to check what’s new in the directory of PR blogs (what’s that?) hosted on Bloglines, here’s a list of weblogs added recently:

• Lisa Meyers Brown, vice president for marketing for the American Cancer Society’s Eastern Division, is blogging at The Rhetoric of Me.
• McClenahan Bruer Communications, PAN Communications, and The McGinn Group are blogging full speed :)
• The president of IABC Belgium, Gerry Murray, is blogging at blog.iabc.be (IABC Café’s Chief Barista Warren Bickford will be pleased to know).
• LEWIS PR has launched (a while ago, it seems) a corporate blog, Lewis 360°; the blog is featured on the agency’s homepage.
• Ogilvy PR has (at least) two bloggers: Rohit Bhargava, VP for Interactive Media, and John Bell, SVP/Creative Director.
• Two interesting blogs authored by journalists: Rodney Geda’s postings on media relations (aka “Every PR should read this”) and Chris Edwards’s Hacking Cough.
• Donna Papacosta, the principal of Trafalgar Communications, is blogging at Trafcom News.
• David Phillips, the author of Online Public Relations (2001) and the first chairman of the CIPR/PRCA Internet Commission, is blogging at LeverWealth. His website has a wealth of articles on public relations and relationship management.
• Ike Pigott, who is handling public affairs and media for a chapter of the American Red Cross, is blogging at Accentuate the Positive.
• Last, but not least, Lee Hopkins decided to say goodbye to his BlogSpot-based weblog; he just launched a new, snazzy WordPress blog (and no, you don’t have to change your subscription to his feed). Way to go, Lee! And kudos to Ben Hamilton, the owner of Dynamic Web Hosting, for offering Lee free hosting.

Enjoy.

To be human is to be imperfect. We die. We make mistakes.

Sometimes we run from our fallibility by being decisive. But doubt is the natural human state, and decisiveness — more addictive than anything you might shoot into your veins — is often based on a superstitious belief in the magic of action.

David Weinberger, The Cluetrain Manifesto, pag. 122

Just added by Ian Kennedy to the NewPR Wiki’s list of corporate blogs:

http://blogs.adobe.com

Adobe probably got the blogging bug from Macromedia :)

Maybe charts are only elitist when I’m not on them?

Richard MacManus, Read/Write Web