Richard Edelman: The most profound finding in the Edelman Trust Barometer 2005—out annual study of 1500 opinion leaders in eight countries– is the rise of the "Average Person Like Me" as a trusted spokesperson. The average person now ranks as high as academics and physicians as a trusted source of information about a company.
A couple of days ago I found a weblog called E-Mediators, authored by Jon Froda and Jesper Bindslev, graduate students at Copenhagen Business School. They are using the blog to document their dissertation on the influence of corporate blogging on management styles, with a focus on intercultural management. Here’s a summary (quotations + heavy paraphrasing) [...]
In their last podcast, Shel Holtz and Neville Hobson have said some incredible nice words (way too nice to be quoted here) about me and two of the projects I started, the NewPR Wiki and the Blogdigger Groups-powered Headlines from PR Weblogs. A heartfelt thank you!
Oh, the Humanity!
Here’s what a recently launched corporate blogging appliance allows you to do: For example, a chief executive who was posting to a blog could set up controls to have material automatically directed to a public relations manager or general counsel before it went live. (Seattle PI) Yeah, who would have thought? "Controlled blogging" must be [...]
Mr. Thompson [...] ran for sherrif of Pitskin County in 1970 on a platform promising to change Aspen‘s name to Fat City and to decriminalize drugs. He almost won. (from "With an Icon’s Death, Aspen Checks Its Inner Gonzo," a New York Times article by Kirk Johnson on Hunter S. Thomson‘s life in Aspen, Colorado)
Besides other goodies, the big fish :) in the last podcast of The Hobson and Holtz Report is an 18-minute conversation with Michael Wiley, Director of New Media at General Motors. Neville did a wonderful job in transcribing the whole conversation, so you can actually follow the text while you’re listening to the podcast (19.4MB, [...]